Juhu’s iconic 400049 pincode stands as a symbol of luxury homecoming for global Indians. This area is more than just a location; it’s a lifestyle, blending the charm of a celebrity enclave with the warmth of community living.
For NRIs seeking a meaningful connection to their roots, Juhu offers unmatched appeal. It is also one of the most trusted locations to buy a flat in Juhu because of its timeless appeal and strong demand.
At the centre of this address stands Rustomjee Ashiana, a boutique luxury residence on the prestigious 10th Road. With elegant 3 and 4 BHK homes, it perfectly balances exclusivity and comfort.
The Emotional Pull of Juhu for Non-Resident Indians
Juhu holds a special place in the hearts of many Non-Resident Indians. Its beautiful beachfront culture makes it more than just a location; it’s an emotional anchor that connects NRIs to their roots and legacy. For global Indians, owning a flat in Juhu means keeping a piece of home close, even when miles away.
This iconic Mumbai neighbourhood, often called the city’s Beverly Hills, is home to Bollywood legends like Amitabh Bachchan, Akshay Kumar, and Alia Bhatt. Living here offers more than prestige; it’s a powerful heritage connection that honours Indian culture while embracing modern luxury.
For NRIs, investing in property in Juhu is both a homecoming investment and a smart financial decision. It provides a way to stay deeply rooted in their cultural identity while securing an appreciating asset in a prime location.
Rustomjee Ashiana: Architecture Designed for Privacy-Conscious NRIs
Rustomjee Ashiana stands out with its thoughtful architecture, specially crafted for privacy-conscious NRIs.
- Low-Density Living: Only three residences per floor create a quiet, private environment, ideal for high-net-worth individuals used to spacious international homes.
- Boutique Luxury Layouts: The 3 and 4-BHK flats include private terraces and decks, offering personal outdoor spaces to relax or entertain.
- Natural Light and Ventilation: Designed by renowned architects, homes maximise bright, airy interiors that feel connected to nature.
This blend of privacy, luxury layouts, and smart design makes Rustomjee Ashiana ideal for NRIs seeking a peaceful yet elegant homecoming that matches Juhu’s cultural and emotional appeal.
Read Also: Why NRI Homebuyers Prefer Rustomjee for Investment?
The 10th Road Advantage: Juhu’s Most Coveted Address
Located on the serene, tree-lined 10th Road, Rustomjee Ashiana places residents just steps away from Juhu Beach, offering daily access to its refreshing coastline. The address blends lifestyle proximity with peace, surrounded by landmarks like the ISKCON Temple and Prithvi Theatre.
Food lovers enjoy nearby premium dining spots such as Estella and Olive Bar & Kitchen, while families benefit from elite educational institutions and luxurious five-star hotels all within easy reach. Despite this vibrant neighbourhood, the 10th Road maintains a peaceful enclave feel, shielded from the usual chaos of main roads.
Currency Advantage: Why ₹8.5-13.68 Cr Makes Financial Sense for NRIs
Priced between ₹8.5 and 13.68 crore (around $1.01 to 1.63 million), Rustomjee Ashiana offers NRIs an attractive forex arbitrage opportunity. Those earning in USD, GBP, or AUD gain from favourable dollar-rupee dynamics and rupee depreciation benefits.
Compared to similar beachfront luxury properties in global cities like London, New York, or Sydney, this Mumbai investment stands out for its superior appreciation potential amid a restricted local supply.
Seamless Remote Buying Process for Overseas Indians
Rustomjee Ashiana simplifies buying for NRIs with a fully digital purchase process. Virtual 3D property tours let buyers explore homes from anywhere.
Digital documentation and e-signing reduce paperwork hassles. Power of Attorney can be facilitated via Indian consulates, while guidance on NRE/NRO/FCNR accounts helps with secure payments. Dedicated relationship managers work across time zones to support complete remote transactions smoothly.
Read Also: Book Your Rustomjee Home from Overseas – Hassle-Free NRI Buying Process
MahaRERA P51800049755: Quality Assurance for Absentee Owners
Registered under MahaRERA P51800049755, Rustomjee Ashiana provides statutory safeguards vital for NRIs who cannot monitor construction on-site. RERA compliance guarantees strict adherence to timelines and quality standards.
It protects funds through escrow accounts and offers project transparency with quarterly progress updates available on the official portal. This regulatory protection reassures absentee owners about their investment’s safe and timely completion.
Juhu’s Celebrity Neighbourhood Premium and Social Capital
Owning a flat in Juhu means being part of a star-studded neighbourhood. Proximity to Bollywood icons like Amitabh Bachchan’s Jalsa, Akshay Kumar’s Prime Beach, and Suniel Shetty’s Kinara adds immense social cachet.
For NRIs with high-profile careers, this elite community offers valuable networking opportunities and enhances their social prestige. Over the years, property values here have outperformed Mumbai’s average appreciation by 3-4% annually, reflecting the unique appeal of this celebrity enclave.
Investment Returns: Rental Yields and Capital Appreciation
NRIs benefit from dual income streams with Juhu properties. Strong rental demand comes from Bollywood production houses, corporate executives, and expatriates willing to pay ₹2.5 to 4 lakh monthly rent for 3 and 4-BHK homes.
These rentals offer rental yields of about 3-4%. On top of this, capital appreciation consistently runs between 10-12% annually, fueled by limited beachfront land supply and upcoming infrastructure improvements like the Metro Line 2A extension.
Comprehensive Rustomjee Plus Services for Absentee Homeowners
Rustomjee Plus delivers turnkey solutions for NRIs owning homes from afar. Its end-to-end property management includes professional facility upkeep, preventive maintenance, and tenant placement.
Leasing services ease rental processes, while interior design consultations help personalise homes. Additionally, home loan assistance is available through partnerships with HDFC, ICICI, and Kotak. All these services ensure hassle-free ownership, letting NRIs enjoy their investment worry-free.
Tax Benefits and Repatriation Rules for NRI Property Owners
NRIs can take advantage of tax deductions under Section 24B, which allows up to ₹2 lakh off on home loan interest, and Section 80C, permitting ₹1.5 lakh deduction on principal repayments. When selling property, repatriation rules enable the transfer of sale proceeds up to $1 million per year, after applicable TDS deductions and Chartered Accountant certification. These financial benefits help maximise NRI returns while complying with Indian regulations.
Conclusion
For NRIs, returning to India is about reconnecting with heritage, finding comfort, and making a wise investment. Rustomjee Ashiana brings all these elements together.
With a peaceful 10th Road location, thoughtful low-density design, strong RERA protection, and a smooth digital purchase process, it offers a rare opportunity to own a luxury flat in Juhu with complete confidence.
If you are planning your luxury homecoming or long-term investment, Rustomjee Ashiana is one of the finest options in Mumbai. Explore available units today and experience what makes Juhu’s most loved address truly special.
FAQs
- Can NRIs purchase property at Rustomjee Ashiana Juhu without visiting India?
Yes, NRIs can buy flats in Juhu at Rustomjee Ashiana entirely remotely. The developer offers virtual 3D tours, e-signing for documents, and Power of Attorney facilitation through Indian consulates. Dedicated managers guide NRE/NRO account payments across time zones, completing transactions hassle-free.
- What is the typical home loan eligibility for NRIs buying in Juhu?
NRIs typically qualify for home loans up to 80% of the property value from banks like HDFC, ICICI, and Kotak. Eligibility requires stable overseas income proof, a minimum salary of ₹2-3 lakh monthly equivalent, and a credit score above 750. Loan tenures extend to 30 years with interest rates around 8.5-9.5%.
- How does Rustomjee Ashiana compare to other luxury projects in Juhu and Bandra?
Rustomjee Ashiana stands out with only 3 residences per floor for superior privacy, unlike denser projects like Lodha Park in Bandra or RNA Lake City in Juhu. Its 10th Road location offers better beach proximity and low-density living. Prices align at ₹8.5-13.68 Cr, but MahaRERA compliance and Rustomjee Plus services provide stronger absentee owner support.
- Is Rustomjee Ashiana suitable for NRIs planning retirement in India?
Absolutely, Rustomjee Ashiana suits retirement perfectly. Its low-density design ensures privacy, private terraces promote relaxation, and Juhu’s serene beachfront location supports wellness. Rustomjee Plus handles maintenance, while proximity to hospitals and dining adds convenience for ageing in place.
- What documentation is required for NRIs to register property in Maharashtra?
NRIs need a valid passport, overseas address proof, PAN card, NRE/NRO account details, and a Power of Attorney if remote. Additional documents include income proof, FEMA declaration, and society NOC. Registration occurs via e-stamping at sub-registrar offices, with digital options available.
